Post-visit promotion

Bloomberg Connects can be used both on- and off-site. This creates the opportunity for discovery by art and culture lovers who may not be able to visit in person. It also offers an opportunity to extend the in-person experience. This article provides some ideas for how you can keep visitors exploring.

Takeaway materials

Including Bloomberg Connects in printed materials will put your guide in front of your visitors. We can assist in the development of materials meant to be taken away for off-site use, creating another opportunity for visitor reconnection.

Takeaway materials such as postcards or bookmarks let visitors bring a piece of your institution home with them, while reminding them of your great guide content.

Examples

Post-visit emails

Post-visit surveys or emails can be another touchpoint to remind people about your guide.

You can highlight how visitors can continue to explore your organization and learn about upcoming programming, encouraging additional visits down the road. In these communications, we recommend linking to your dedicated Bloomberg Connects landing page.